Field Notes

Stories exploring how sport shapes culture, creativity, and memory.

Sport leaves its mark — on fields, in memories, in design.
Field Notes is where Fisher Classics explores that legacy.

Each piece is a record of how sport shapes who we are — from the typography on a scoreboard to the mythology of a fast bowler. We write about the craft behind the culture: the stories, symbols, and design that give Australian sport its identity.

No noise. No filler. Just honest reflections from a studio that treats sport as culture — and believes great stories deserve to be well told.

Rhyme and Punishment

Rhyme and Punishment

The AFL’s booking of Snoop Dogg for the 2025 Grand Final isn’t a gamble or controversial.

Rhyme and Punishment

The AFL’s booking of Snoop Dogg for the 2025 Grand Final isn’t a gamble or controversial.

How a Pink Paper Shaped the Game

How a Pink Paper Shaped the Game

The Sporting Globe and the Making of Modern Footy

How a Pink Paper Shaped the Game

The Sporting Globe and the Making of Modern Footy

Making of a Fast Bowler

Making of a Fast Bowler

Dennis Lillee has always been a legend I’ve inherited rather than experienced. Born too late to see him in his prime, my understanding of Lillee has been passed down in...

Making of a Fast Bowler

Dennis Lillee has always been a legend I’ve inherited rather than experienced. Born too late to see him in his prime, my understanding of Lillee has been passed down in...

Accidentally On Purpose

Accidentally On Purpose

How I Started Fisher Classics. A COVID side project turned into a sports-inspired creative studio. The origin story of Fisher Classics, from Photoshop experiments to international orders.

Accidentally On Purpose

How I Started Fisher Classics. A COVID side project turned into a sports-inspired creative studio. The origin story of Fisher Classics, from Photoshop experiments to international orders.

Sports art image portraying the winter blues of footy season

Why Footy Feels Broken in July (Again)

Each winter, AFL fans spiral into rule debates and footy fatigue — but history shows this cycle is nothing new. 

Why Footy Feels Broken in July (Again)

Each winter, AFL fans spiral into rule debates and footy fatigue — but history shows this cycle is nothing new.